INGREDIENT SCIENCE
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Seventh Generation’s mission is best expressed through our products. That’s why we source renewable ingredients whenever we can (look for our USDA certification), formulate using the precautionary principle, and list our ingredients and where they come from right on our packaging.
The ingredients we put into our products matter to us. The Seventh Generation mission is to create products that are safe for you and for the planet. Our cleaning and laundry products use plant-based cleaning ingredients to get the job done, so you can feel good about using them in your home and around your family.
What We Believe
Plant-Based, Renewable Ingredients (Look for our USDA Bio based Certification)!
We Prefer Plant-Based Ingredients Because They’re Powerful And Renewable.
Scents Made From Real Ingredients
The Scents We Use Are Made from Real Essential Oils and Botanical Ingredients, So They Smell Refreshing—Not Overpowering.
No Synthetic Fragrances Or Dyes
We Make Our Products Without Synthetic Fragrances Or Dyes.
Recycled and Recyclable Packaging
We Developed Recyclable Packaging from Recycled Materials - Because We Care. We also include ‘how 2 recycle’ instructions on the back of our packaging so that consumers can take action.
Seventh Generation's Principle Of Precaution
We Consider Our Products’ Entire Life Cycle, And Work To Minimize Our Impact On People And Planet.
Ingredient Transparency
We Print Our Ingredients Right On The Package - Because You Deserve To Know.
B-Corp
B Corps Set The Standard For Corporate Responsibility. We’re Proud To Fight For Our Workers, Our Communities, And Our Environment.
Advocacy
We Stand Up For What We Believe, And We Use Our Voice To Advocate For What’s Right.
ACTION AND PROGRESS
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